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Safe to Sleep® Campaign Promotional E-Toolkit

Dear Colleague:

We hope this promotional e-toolkit will serve as a resource for you in your efforts to educate others about the Safe to Sleep® campaign. Your activities are crucial to helping spread the word about safe infant sleep, and we thank you for your efforts!

Sincerely,
Safe to Sleep® Campaign
NICHD

Videos

The campaign offers three videos you can use to help spread the word. Two are available for order as DVDs. All three videos are available for download.

Safe Sleep for Your Baby (10 Minutes)

Safe Sleep for Your Baby (60 seconds)

mouse iconEnglish text alternative of the video



Sueño seguro para su bebé (10 acta)

mouse iconSpanish text alternative of the video

Sample Tweets

Tweet about ways to reduce the risk of SIDS and create a safe sleep environment.

  • Placing baby on his or her back for all sleep times is the best way to reduce SIDS risk. Learn more. http://bit.ly/2rMaohV #SafeToSleep
  • Myth: SIDS can be prevented. Fact: We can't prevent SIDS, but we can reduce baby's risk. Here's how. http://bit.ly/2qcVb8u #SafeToSleep
  • Learn what to keep OUT of baby's sleep area to reduce risk of #SIDS & other sleep-related causes of infant death. http://bit.ly/2qcVb8u #SafeToSleep
  • Firm, flat, & free of soft/loose items: the right ingredients for a safe sleep environment! Learn more. http://bit.ly/2qcVb8u #SafeToSleep
  • Reduce #SIDS risk by sharing your room with baby. Keep baby close to your bed, but on a separate sleep surface made for babies for at least the first 6 months. http://bit.ly/2FtggpW #SafeToSleep

Sample Facebook Posts

Ask your friends and colleagues to like your posts and share these safe infant sleep messages! 

Social Media Images

Show your social fans and followers what safe infant sleep looks like by adding vibrant images to your social media posts. Download social media infocards directly from NICHD's Safe Sleep Infographics External Web Site Policy Flickr album. All of these images are accessible free of charge and have no copyright restrictions.

Badges and Icons

Add a Safe to Sleep® badge to your website or Facebook page, or include a Safe to Sleep® icon in your organization's handout. Learn how to obtain these graphics.

Web Badge 1

Safe to Sleep Web Badge - Watermark of For Display Only

Web Badge 2

Safe to Sleep Web Badge - Watermark of For Display Only

Printable Icon

Safe to Sleep Printable Icon - For Display Only

Infographics

Include these infographics or a link to these infographics in your communications with colleagues, friends, and your community.

These infographics explain key points related to reducing the risk of SIDS and other sleep-related causes of infant death.

Accidental Suffocation and Strangulation Safe Sleep for Your Baby Infographic (Vertical) Sueño seguro para su bebé SIDS by Baby's Age
Safe Sleep for Your Baby Infographic (Horizontal) 3 Key Ways Dads Can Help Baby Sleep SafeInfographic: Padres ayuden a sus bebes a dormir seguros 

Other Materials

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Safe to Sleep® is a registered trademark of the U.S. Department of Health and Human Services.